Hot Illustrator: Paul Ocepek
More Copywriting Articles
Copywriting Successes and Failures: A Comparison Of the Good and Bad
by Karon Thackston 2002 http://www.copywritingcourse.comIt's about 7:00am and time to start my day. While my exact routine varies, one of the first things I always do is check email. As the flood rolls in, I have my finger poised on the delete button aimed and ready to fire.
Having Difficulty Writing A Compelling Offer? Click On A TV Infomercial!
Yes it's true. Everything I ever needed to learn about assembling a compelling offer, especially telling the difference between features and benefits, I learned from TV infomercials!Now, just give me a second here.Remember when you first started learning how to write copy? Whether for a classified ad or a sales letter, it was drummed in that it had to be a 'compelling offer,' heavy on benefits, not features.
Don't Write Like You Think...Write Like You Talk
The Internet has provided us marketers with an amazing opportunity. It's leveled the playing field - regardless of your background, you can now pursue a profitable business in your area of interest.But selling online brings its own set of challenges. One of the most difficult being able to establish a one-on-one, personal customer relationship.
Swipe Your Way To Success (Legally!)
Every successful direct mail expert has one. Same with the online experts who continually pull in the big numbers.What is it? The infamous 'swipe file.' Have you started yours?Every so often, you're faced with a blank computer screen and a deadline - your ezine is due, your sales letter needs to be posted, your ad needs to be submitted.
How To Make Your Sales Letters Bullet Proof
I'm going to show you in the next few moments how to make your sales letters and direct mail several times more powerful. In fact, what I'm about to emphasize to you may enable you to eat more of your competitors market share. Every time before you sit down to write your sales letters or direct mail take out a sheet of paper and think of every possible objection your prospect could come up with to avoid buying your product or service.
Getting people to part with their money, the old-fashioned way.
Neither snow, nor rain, nor heat, nor the rising cost of postage can keep a well-written sales letter from persuading readers to send money directly to its writer or organization. And many of the techniques successful direct mail writers have been using for years work equally well on-line today. Here are ten tried-and-true tips from the snail-mailers.
5 Overlooked, Yet Deadly Reasons WhyYour $ales Letter May Be Getting Poor Result...
Please understand, I'm not going to list every disease that can afflict a sales letter. Rather, I'm going to display 5 response killers I sometimes see when working with clients. Is your sales letter afflicted with any of the following? 1) To Much Windup. Get to the point right away in your sales letter.
If your looking for some fresh talent for your next illustration project try this unique talent - Paul Ocepek.
Paul Ocepek Studios serves up a creative gumbo fueled by the unique talents and rather large right brain of artist and designer Paul Ocepek.
Paul has over 18 years of experience in product development and brings to the table a blend of product design, graphic design, illustration and writing skills. His humorous, colorful and fun style has proven retail acceptance and can be found on numerous licensed goods including: apparel, clocks, mugs, stickers, greeting cards, and more.
Paul's line of Fishboy Brand t-shirts, hats and gifts can be found at over 1,000 retailers across North America, Bass Pro Shops, Worldwide Sportsman, Boater's World and many others.
Check out Paul Ocepek Studio's wares at http://www.paulocepek.com/about.htm and bring some fresh talent to you next project.
About the Author
Rod Bender is the creative genius behind "Outdoor Gift Ideas" and writes frequently about get outdoor gift ideas at http://fishboy-gifts.blogspot.com/
Source: Copywriting Articles on ArticlesTree.com
Recent Copywriting Articles
How to Use Persuasive Language in Your Ad Copy
Learning to write powerful ad copy is an art and skill that will serve you well throughout the life of your business. Whether you write copy yourself or contract it out, it's important to know the impact or lack of impact you are making on readers of your material.
Heights of........
Here are some of the coolest and quite funniest stuff about height of various.........
1. Height of Honesty :
A pregnant woman taking one and half ticket for show.
2. Height of Fashion :
Person walking naked on the street.
web copywriting tips
There are many things you have to take into account as a web copywriter to thriving. I bet you have heard of numerous well-known copywriters who teaches you to "swipe" the best sales letter, edit it to your wants and you will acquire a successful web copy.
Creating Your Own Info Product
“Info Product Creator Package” is now online! This product is fantastic! If you are a marketer, a writer, a copywriter, or just a simple writer, this product is a must have! THere are all the modules neede to create, write, edit, market using 3 different approaches.
How To Become An Expert, On Any Subject
Let's get right into our topic, shall we?
To be successful, a good salesperson needs to build rapport with their customers and prospects.
If you're selling to business people, and you want to gain rock solid credibility with them, nothing builds trust faster than displaying an intimate knowledge of their industry.
The Essential Factors About Content Copywriting
Things written down are always said to be more effective and worthwhile than those that are just said by word of mouth. For decades now, people have been considering written material as factual documentation, the only thing that has changed is the way they write them.
Content Writing 101 For Websites
Writing content for a website does not mean you stop writing content for people as well. People are not machines - they do not choose the best articles to read simply based on the amount of information or the number of times a keyword comes up - people need to be entertained, they need information alongside amusement to be engaged and interested.
Copywriting - Three Easy Ways To Engage Your Readers And Convert Them To Custome...
Copywriting is an essential skills that all internet marketers must mastered in order to make a living from marketing on the internet.
Let’s face it! You can have all the traffics that you want but if your sales letter cannot convince your readers to take out their credit card to buy from you, you will have no sales.
Copywriting Services That Speaks Their Quality
When copywriting services are perfect, you can tell from a glance the quality in them. It is very important that we have these services at their perfect. I mean, there is no other way we can be sure that they are quality.
Greenery for Guilt-Free Traveling
A ton of carbon dioxide is emitted when you fly two thousand miles or just under, if you drive. Consequently, the process known as carbon offsetting occurs. Too much carbon emissions by airplanes, not just airplanes but other vehicles will undoubtedly contribute to carbon offsetting.
Internet Marketing ������" Are You Leaving Money On The Table...
Everyone, be it housewives or working adults who are frustracted with their day job, are increasing looking to Internet marketing as their savior.
They believed that Internet marketing offer them an opportunity to make an decent income working from the comfort of their home.
What Makes a Copywriting Company Worth Relying Upon
We would not run away from the truth that it is not so easy to know the best copywriting company that you can rely upon. At the same time, there is another important truth that we must all know; it is possible to get a reliable copywriting company.
Conversion Prophet - Predicting Conversion Rate
If you have done any sort of promotion on the internet, then you would be acquinted with the importance of tracking your conversions. Testing is indispensible to your success.But have you heard of pre-tracking? Conversion Prophet lets you to do that.
7 tips to be a freelance designer
7 habits to be a successful Freelance Copywriters. It is at least as curious is that such seemingly simple tip can help you.
Why Copy Is Not King
Just got back from seeing The Hulk.
Funny thing about "Hulk" is how much it reminds me of certain copywriters.
When I hear some of the mega claims certain copywriters make about "their copy" bringing in millions of dollars (without any mention of list, offer, positioning, company credibility, product quality, market place timing, ad design, etc), I see this image of the copywriter ripping off his shirt, pounding his chest like the Hulk and screaming at the top of his lungs.